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Sources of Traffic - Setting Priorities

Written by Abdulrehman on February 3rd, 2009

traffic-sourcesTo begin with, there are basically three sources of traffic to most websites, which are Direct Traffic, Referred Traffic and Search Engine Traffic. Whenever I am asked the question “How can I build consistent reliable traffic?”, What I’ll discuss in detail is something I usually briefly tell my readers. Before knowing how to build traffic which is targeted and good for your website, you need to know where to start and set your priorities. First, you’ll have to be familiar with each type of traffic:

Direct Traffic

This is the traffic which you’ll get from people who either remember your website’s URL, visit it regularly or have bookmarked it. This is the most reliable source of traffic and builds up constantly with the blog’s reach. An ideal percentage of your total traffic should be somewhere near 30-35%.

Search Engines

Unlike direct traffic, as the name suggests, most traffic will be from search engines, namely: Google, Yahoo, Windows Live Search. Search engine users who arrive on your website will not normally be interested in your site but rather a small part of your content which matches their search. Bounce rates are always more than 80% and you have very less chances of expecting them to return, so the ideal share of search engine traffic should be somewhere near 25-35%.

Referring Sites

Most websites tend to receive traffic from this source which is very general as it can be further classified as follows:

  • Social Media
  • Social Networks
  • Other Networks
  • Websites
  • Blogs

Although this list continues but I’ve listed the most common ones. Referring sites usually give traffic which does not last very long. Normally good traffic ranges from 2-3 days especially on Social Media and Social Networks. Some networks bring recurring traffic which is dependent on some other factor such as your contribution or activity while others might bring a few traffic spikes to your overall graph. This should normally range from 25-30%.

The advantage to bring diversified traffic to your blog is that your blog’s traffic never falls weak whether there are no people interested in your site directly or others stop using keywords related to your blog. You wouldn’t want to rely 90% on Social Media which brings you about 300 Visitors a day, as time goes by, the traffic fades out and you’re left with less than 50 visitors a day, which is pathetic. So always set your traffic priorities accordingly to obtain good results from your traffic in the long run.

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Posted in Blogging, Tips |

15 People have expressed themselves on“Sources of Traffic - Setting Priorities”

  1. Gennaro says:

    If you can building a loyal base of readers, it also impacts the social network or referring traffic. They are often the one’s who are digging or recommending your site. Same is true of fellow bloggers.

    [Reply To This Comment]

    Abdulrehman Agha Reply:

    I totally agree with you, but you never know when the digg it in the wrong category and your traffic falls to zero, your overall traffic must always stay unaffected with single traffic desertion, if you know what I mean!

    [Reply To This Comment]

  2. hey,
    Thanks for sharing such wonderful informative post. Thanks a lot !
    I was not aware but I believe one should work patiently, regularly and results will follow in long-run. Yes, if one knows technical terms how to boost traffic it is an advantage.
    In my case I do not know all such technical skills but yes, I know what I can do and i.e, to write & write regularly. Internet is full of knowledge and I find tough to follow information about traffic increase etc. etc. that is why I most of the time try to concentrate on my writings regularly.
    But good-wishes to you and yes, claps for you because at this age you are better than me and I feel proud of you. I wish to learn & learn from you.
    Thanks buddy Thanks !!!
    :)

    [Reply To This Comment]

    Abdulrehman Agha Reply:

    Great to know that there are people appreciating my work, don’t worry the more time your spend online, everyone eventually learns the do’s and dont’s! ;)

    [Reply To This Comment]

  3. It’s so nice to diversify your traffic sources. It helps you depend on everyone less and allow each traffic source to contribute evenly. I’ve really worked hard to get my referral numbers up since my traffic is predominantly search engine driven. It stinks depending upon google rankings to get good visits.

    Overall, good post!

    [Reply To This Comment]

    Abdulrehman Agha Reply:

    It is good to work on your referrals but the most autmated and reliable are the ones from direct traffic, rather than putting the whole point I’ll have it wrapped up soon!

    [Reply To This Comment]

    Calvin Richardson Reply:

    The problem with direct traffic to me is that I feel like I have no control over it. How do you ensure that people will come back to your site :). I feel like at least you can work towards referral/search results.

  4. P Moore says:

    Great post. It definately draws us to look at our analytics!

    [Reply To This Comment]

  5. Frank Carr says:

    If you want to make money online you want search traffic and a lot of it. My goal is to have 80% or better search traffic since that will insure that I make money on a site.

    Social referral traffic doesn’t make money because social visitors don’t click ads for the most part and typically convert poorly for advertisers. They can be useful to exploit with other products, such as funneling them toward a membership site or eBook purchase, but for a blog alone, they’re useless so far as making advertising cash goes.

    [Reply To This Comment]

  6. Asoma says:

    Nice Analitycs, I think SE is must greatest than others for good traffic

    [Reply To This Comment]

  7. AaCell says:

    Good explanation, if we can make it optimal, would be better

    [Reply To This Comment]

  8. I’m using MySpace to try and drive traffic to my site from very specific parts of america. I want to get one unique visitor from each site to my blog in a very specific amount of time. No real reason other than keeping in practice while I’m in school and don’t have much time on the computer.

    [Reply To This Comment]

  9. Dieta says:

    Search Engine traffic is the one that’ll bring you the most money. They’re the most likely to click on ads.

    [Reply To This Comment]

  10. seo india says:

    Referring traffic or Search engine traffic are areas which helpful to get fresh juice, mean to say we no one having control on direct traffic, previous visitors coming via direct or what no one knows but for new traffic need to work from referring traffic which quite helpful.

    [Reply To This Comment]

  11. mr. traffic says:

    I agree with the post but still there are other ways for obtaining traffic and/or customers.

    [Reply To This Comment]

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About Abdulrehman Agha


Abdulrehman AghaI am Abdulrehman Agha, the guy behind 3arn.Net. I am 17 years old, and live in Rawalpindi, Pakistan. I'm in Grade 11 studying in Saint Mary's Academy. I started this blog to share my money making experiences with others through the internet.

I started with Paid to click websites till I made my very first blog which converted into this one soon enough. Through time I have reached different milestones with this blog and I have matured into a much different person learning much from the internet marketing field. Continue reading about me...